A Marketer's (Tiny) Guide to Promo at Tradeshows

Jan 17

Tradeshow season is coming up and that means standing out in a literal crowd. It can be overwhelming, but we're going to let you in on a little secret: promotional products can make your brand unfo...

Using Customer Profiles to Find the Perfect Promo Products

Feb 19, 2024

When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...

6 Reasons You Need a Company Store

Jan 21, 2024

As more and more companies turn towards e-commerce, shopping online has never been easier or more enjoyable. Ordering branded products is no exception! Company stores give you a convenient and comp...

6 Things You're Missing Out on by Not Using Promotional Products

Nov 26, 2023

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

6 Products to Include in Every Holiday Gift Basket

Sep 30, 2023

It's always a good idea to get those gifts planned out and ready to go before the holiday chaos begins, and that includes client appreciation gifts. But, what do you get them? Put in extra thought ...

Case Study: This Promotional Product is in the Bag

May 24, 2023

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock desi...

Your Guide to Promo Hats

May 10, 2023

A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...

Top 3 Color Trends for 2022

Jan 29, 2023

Your promotional products color palette plays a significant role in the decision-making process. One of the biggest reasons colors influence consumer behavior is that individuals want to stay on-t...

Generation Z vs. Millennials: What’s the Difference?

Dec 2, 2022

We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...

The History of Promotional Products

Oct 20, 2022

If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...

Yes, There's a Difference: Everything You Need to Know About Pens

Aug 24, 2022

Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...

From Zero to Wow: 6 Uniforms That Every Employee Will Love

Aug 10, 2022

Have you ever worked at a 9 to 5 job where there is a mandatory uniform? But... this required uniform is old, frumpy, and 100 percent unflattering? We've been there too! There are benefits of unif...

These Are the Tech-Savvy Promotional Products You Are Looking For

Jul 27, 2022

Technology advances exponentially. By the time you finish reading this article, you might be actually be reading it in some virtual reality café where Elvis is serving you a strawberry daiqu...

6 Benefits of Customer Loyalty Programs

Jul 13, 2022

Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...

How Promo Products Can Tell Your Brand's Story

Jun 28, 2022

Stories are powerful. From sharing stories around the campfire to writing fictional novels, storytelling has connected people together for thousands of years. But, have you ever considered storyte...

How to Create Buzz Around a Launch With Promo Products

Jul 14, 2021

So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...

What Makes Gen Z Tick?

Feb 15, 2021

It's the 2020s, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may w...

May's 'Dare To Be Different' Blog - The Branding Bunch Video

May 27, 2020

"Unity is strength...when there is teamwork and collaboration, wonderful things can be achieved." ...

It's Party Thyme: 7 Products for Plant Lovers

May 15, 2020

In recent years, home gardening has gone from a small hobby to a full-blown trend. Houseplants aren't just beautiful home décor- they're actually good for your health! Owning indoor plants c...

Take 5 of These Promotional Products for the Medical Field, and Call Me in the Morning

Feb 23, 2020

It can be tough for people in the medical field to get their names out to new patients. If you own a restaurant, you can have your cool mascot show up at a local sports game and toss out t-shirts. ...

8 Graphic Design Mistakes to Avoid

Feb 3, 2020

From social media graphics and website layouts to creating a cohesive grouping of promotional products, there are plenty of opportunities to flex your creative muscles and grow your business at the...

Lead a Healthier Lifestyle With These 6 Promotional Products

Jan 2, 2020

Eating healthy. Weight management. Working out five times a week. There are many health-related resolutions we set at the beginning of a new year. But, do we follow through with them? Many times, t...

A Quick Guide to Promotional Bags

Aug 28, 2019

Whether you're at a tradeshow, school, office, or even the grocery store, chances are that you're going to see a promotional bag. Bags are one of the most ubiquitous promotional products – an...

Graphic Design Terms Everyone Should Know

Mar 23, 2019

It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...

Branding 101: Let’s Talk Logos

Sep 12, 2018

A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...

Your Brand Is Your Business - Market It!

Aug 29, 2018

As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...

Branding 101: What Makes a Brand Powerful

May 22, 2018

A powerful brand is more than just a great logo and a mission statement (although those certainly lay the groundwork for any brand.) We live in a time where competition rises up on every corner, an...

6 Things You're Missing out on by Not Using Promotional Products

Apr 24, 2018

Promotional products aren't just for niche industry operations. Whether you are a small organization looking to grow your business, or an established company wanting to reach a new market, a produc...

16 Ways Color Affects Your Branding and Marketing

Feb 26, 2018

Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...